Adiunkt w Katedrze Marketingu Akademii Leona Koźmińskiego,
niezależny konsultant i trener w obszarze marketingu internetowego,
w tym InternetPR. Pasjonat i badacz zjawisk społeczeństwa informacyjnego
oraz gospodarki opartej na wiedzy. Od 2000 roku związany z branżą internetową.
Realizowal projekty dla takich firm jak m.in.: Nokia, IKEA, Michelin ... zobacz więcej
     
   
 
 
Bachelor Seminar

Since 2010/11 year at Kozminski University students trying to achieve their Bachelor Degree are writing and defending specific projects in which they present their managerial knowledge, various skills (e.g. presentation skills) and competences in research. Below you can find exemplary topics of projects wriitten under my supervision:

 

1. Tran Thuy Linh - The Impact of Usage of Social Media in Consumer Behavior.
2. Zhang Mo - Can Businesses Benefit from Groupon?
3. Rode Arnold - Usage of Social Media in Reaching a Client.
4. Leszko Anna - Choice and Change of Legal Form of Business.
5. Harężlak Maciej - Sustainability and its Impact on Business Performance.
6. Goetz Mira-Helena - Influence of Color on Advertisement.
7. Pawełczak Kamil - The Importance of Personal Selling in the B2B Marketing Communications
8. Abramchuk Olga - Barriers of Sustainability on the Development of Small Businesses.
9. Chkhaidze Ana - The Concept of Loyalty and its Profitability for Business.
10. Matla Monika - Impact of Social Media's Word of Mouth on Company's Performance.
11. Stępień Aleksandra Motivation of Employee Through Monetary and Non Monetary Incentives.
12. Akala Adam - Sustainability as a Solution for Organizations Depending on Fuel.
13. Laskiewicz Patrycia The Concept of Emotional Intelligence and its Impact on Recruitment Strategies.
14. Koncewicz Natalia - How to Use Colour in Logo Design to Effectively Communicate the Right Message.
15. Bialiayev Aliaksandr - Belarusian private sector in the currency crisis of 2011.
16. Alarfaj Mazen - Sports to Terminate Unemployment.
17. Kaczmarek Małgorzata Loyalty of Young Customers.
18. Omokhuale Anne How Does Branding Affect Advertisement in the Life of Individuals.
19. Wawrzeńczyk Bartosz International Expansion and its Major Marketing Challenges.
20. Chukwu Jesse Ike Human Resource Planning in Corporate Organization.

21. Okoye Mark - Contemporary Motivation Techniques in Nigerian Enterprises.
22. Wójcik Małgorzata - International Banking: Post-Crisis Reforms.
23. Podolecki Adrian Corporate Entrepreneurship as a Management Strategy for Continuous Organizational Growth.

 
 
Dane kontaktowe

Grzegorz Mazurek

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Arrow Copyright dr Grzegorz Mazurek 2007
email: kontakt@grzegorzmazurek.pl